How You Build a Brand That Actually Wins in 2025 | Adweek Leadership Voices

In this episode, GaryVee answers career questions from professionals navigating how to speak up, challenge the status quo, and lead with honesty without risking their job. Whether you're in a new position, trying to build influence, or just tired of holding back, this is a practical and powerful conversation about courage, communication, and building long-term leverage.

GaryVee breaks down why most brands are massively underestimating the power of organic social and how algorithms, attention, and relevance work in your favor if you know how to play the game. This clip from the Possible keynote will change how you see marketing in 2025. 👉 Listen to the full episode here: https://open.spotify.com/episode/0rZFChsPCJAyxgvDhnXsqb?si=F0FaENyaSaGAYsvjO7NuWQ

In this keynote from the Possible conference, GaryVee goes off-script and into the real tactics brands need in 2025. From attention shifts to marketing ROI to the power of creative, he answers raw, unfiltered questions from the crowd. Whether you’re a founder, brand builder, or agency lead, this is a must-listen if you want to win where people’s attention actually is.

In this bite-sized bonus episode from Leap Academy, Gary Vaynerchuk reflects on the very beginning of VaynerMedia, asking for office space, deciding not to raise capital, and the pressure of paying salaries with whatever came in. A real look at what building from scratch actually feels like. 👉 Listen to the full episode here:https://open.spotify.com/episode/0nqE9S6qtQaLXebyGemeKN?si=GmEEc8ekSlC-FxLs37N-Gg Listen to this episode of Leap Academy with Ilana Golan here:⁠⁠ https://link.chtbl.com/leapacademy⁠⁠ Connect with Ilana: Instagram:⁠⁠ https://www.instagram.com/ilanagolanleap/⁠⁠LinedIn:⁠⁠ ⁠⁠⁠⁠https://www.linkedin.com/in/ilanagolan/⁠⁠

🎧 In this powerful keynote clip, GaryVee unpacks one of the biggest reasons you're not closing sales—and it's not your product. Learn what separates those who win in business from those who don’t, and how to build brand trust at scale. 👉 Listen to the full episode here: https://open.spotify.com/episode/3t5ZidEOop1L91NENdqokH?si=Xgg8wmbMTBqgcvHNpXimGQ