The Psychology of Limiting Beliefs | Nir Eyal
18 March - 1 hour 17 minsWhat if the biggest barrier between you and your potential isn’t talent - but a belief you’ve never questioned?
Nir Eyal is a behavioral design expert and the bestselling author of Hooked, Indistractable, and his newest book, Beyond Belief. In this conversation with Dr. Michael Gervais, he explores a deceptively powerful idea: that beliefs operate like the hidden software of the mind, shaping what we notice, what we feel, what we attempt, and what we assume is possible.
At the center of the conversation is a problem most of us know very intimately:
If we already know what to do, why don’t we do it?
Nir argues that motivation is not simply about knowing the right behavior or wanting the...
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