Why have perfume sales increased recently?
23 June - 10 mins
Podcast Series
The Hard Shoulder
Perfume sales are up by almost a fifth, making it one of the strongest performing areas of the beauty industry. But are the sales of perfumes driven by ‘PerfumeTok’? And are women shelving the previous idea of the ‘signature scent’ in favour of layer perfumes to create something unique?
Joining Shane to discuss is Tasha Marks, Scent Designer and Historian...
Series Episodes
