EE456 - £25M ARR and Zero Gimmicks: The Heights Story with Dan Murray-Serter
23 October
Podcast Series
The Entrepreneur Experiment
In this episode of The Entrepreneur Experiment, Gary Fox sits down with Dan Murray, co-founder of Heights, the brain health and wellness brand redefining supplements through science and transparency. From building a startup after insomnia and burnout to scaling Heights to over £25 million ARR, Dan’s story is a masterclass in resilience, product integrity, and founder mindset.
Dan doesn’t hold back-calling out the biggest scams in wellness, revealing how Heights earned credibility in a saturated industry, and sharing the truth about raising investment, building trust with scientists, and navigating toxic investor relationships.
If you’ve ever wondered how to build a purpose-led brand in a c...
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