
EE454 - He Quit Pro Rugby at 26 - And Started a Sauna Revolution
16 OctoberIn this episode of The Entrepreneur Experiment, Gary Fox sits down with Steve Crosbie, former professional rugby player turned founder of Fad Saoil Saunas — one of the pioneers of Ireland’s sauna movement.
After years playing for Leinster, Munster, and Connacht, Steve walked away from his dream rugby career at just 26. The transition from athlete to entrepreneur wasn’t easy, but it led him somewhere unexpected: into the cold Irish sea.
Out of heartbreak and healing came Fad Saoil Saunas - a business that began with one barrel sauna at the 40 Foot and grew into a nationwide wellness brand.
Steve shares how he rebuilt his identity, how sport shaped his approach to business, and why starting...