EE427: 100,000 Customers with Zero Marketing Budget: The Story of Seed Golf Image

EE427: 100,000 Customers with Zero Marketing Budget: The Story of Seed Golf

26 June - 1 hour 31 mins
Podcast Series The Entrepreneur Experiment

In this episode of The Entrepreneur Experiment, Gary Fox sits down with Dean Klatt, the Australian founder of Seed Golf, who built a global direct-to-consumer golf brand… from Carlow. Dean shares the story of how he reverse-engineered premium golf balls, bootstrapped his way to international markets, and took on billion-dollar brands without a cent spent on advertising in the early days.

From wind tunnels in rural Ireland to handwritten letters to YouTubers, this episode is a masterclass in strategic thinking, resourcefulness, and challenger brand building. If you’re a founder aiming to disrupt a traditional industry or simply love a good “from zero to one” story, this is a must-listen....

1 hour 31 mins

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