482. Walk It Out: Should I Lower My Prices?
17 September - 15 minsWhat do you do when bookings feel a little slower and you start questioning your pricing?
In the first episode of Walk It Out, I'm taking you with me on a walk while I work through something I've been wrestling with in my own business: whether there are times when it makes sense to lower my price to get the right booking.
I talk about where my 2027 bookings currently stand, a recent Lake Como inquiry that made me question my approach, and a $5K destination wedding I took years ago that ultimately led to a $30K booking.
This isn't a polished lesson or a step-by-step strategy. It's me thinking out loud about pricing, momentum, dream clients, imposter syndrome, and the reality that busine...
Series Episodes
481. Erin Blackwell - The Money Mindset Keeping You Stuck in the Middle Market
35 mins
14 September Finished
