The Cheltenham Effect: Why Ireland Goes Racing Mad Every March
10 March - 26 minsFor four days every March, the quiet English town of Cheltenham transforms into something that feels strangely familiar to Irish racing fans. The Cheltenham Festival has become one of the biggest moments in the Irish sporting calendar — drawing thousands of fans across the Irish Sea and millions more to televisions and betting apps.
Irish horses and trainers have dominated the meeting in recent years, with powerful yards run by the likes of Willie Mullins and Gordon Elliott turning the festival into a showcase for the strength of Ireland’s National Hunt racing industry. But Cheltenham is about far more than what happens on the track.
For many, it’s a cultural event as much as a sporting...
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